It may look like full of cold statistics report, but the numbers speak for themselves! Let’s take a closer look at the summary of this year’s Bealtaine Festival.
We are proud to announce that the number of participants has increased this year – overall an estimated 118,429 people took part in Bealtaine 2013 compared to 115,724 participants in 2012. Despite the recession 647 organisers produced 3371 events. Among them were libraries, galleries, theatres, cinemas, local arts centres etc. who presented extensive cultural programmes.
Who was talking about us this year? Bealtaine Festival was advertised in the local radio stations in the following countries: Longford, Roscommon and South Leitrim, Clare, Cavan, Monaghan and Dublin (Radio Nova and Sunshine 106fm). This local radio advertising campaign was accompanied by a national four-week poster campaign with Dublin Bus and programme distribution with Musgrave’s through Centra Network.
We received 680 single column centimeters in national newspaper coverage and 9586 single column centimeters in local/regional newspaper coverage. We were featured on radio 27 times on 18 radio stations and 4 times on 2 TV channels. Web numbers are as follows – 124 mentions on 78 websites and over 22,000 Bealtaine web views during the festival. Those web visits originated from 66 countries!